B2B copywriting service that helps businesses in the software and technology industry gain and retain customers.
By translating geek speak into leads and sales.
You know your product inside and out. You know it will benefit other businesses tremendously. But the problem is how to get in front of a potential customer and show them what you can do.
Even more challenging is how to develop trust with your potential client so you can close more sales quickly. And keep them as a customer.
Copywriting that closes sales.
This short video that addresses those challenges.
Case studies are my specialty. I love them. Because they develop relationships faster than anything else. Everybody likes stories. Especially when they can relate to them. Case studies help to do that. If you notice, there is a lot of emphasis on “telling your story” these days. It’s not just a fad or for B2C selling. Business people have an emotional side as well. In fact, it’s been found that, “personal value has twice as much impact as business value on B2B purchasing decision.” (CMO)
Professional copywriting services for B2B software and technology company.
My professional copywriting service includes case studies, white papers, blog posts/articles and web content to help you reach your target market. Whatever your goal is: increase awareness, generate more qualified leads, convert leads into customers or customer retention.
My services can be used as stand-alone products or combined for your marketing needs. We can work together one time or on a recurring basis. It’s up to you and your needs.
Below is a list of my services. For more information please see my services page.
Case studies are one of the fastest ways to close more sales by connecting with your prospect emotionally.
Usually between 5 and 16 pages, white papers show your expertise in your industry, builds your brand image, develops trust with your readers and generates quality leads that develop into new customers.
Blog posts/articles are an opportunity to attract new customers, connect and engage with your prospects, drive traffic to your website, convert traffic into leads, tells what your business can do and establishes you as an authority in your field.
Effective web content engages and informs your prospects about your product or service, drives traffic to your website, and develops trust with your visitors.